A paint shop on Cold Bath Road in Harrogate is set to close after just 10 months in business.
Pirta, which opened in August last year, has announced it will close its physical store and transition to an online-only business.
The business is currently running a closing sale, offering 40% off all stock both online and in-store while stocks last.
Its final day of trading from the Cold Bath Road premises will be 3rd July.
Pirta has also confirmed revised opening hours ahead of the closure, with the shop now open Tuesday to Friday from 10am until 4:30pm.
A spokesperson for Pirta said:
"We would like to thank the Harrogate community and our customers for all their support while we have been open.
"We encourage everyone to keep an eye on our social media channels for further updates as we move our shop online."
Pirta was launched by husband-and-wife duo Rob and Nikki Atkin, the team behind the Pirta brand.
The shop offers eco-friendly paint technology, locally-inspired colour palettes and expert advice.

Santa's Polar Kingdom coming to Harrogate's showground
Harrogate workshop to support women through pregnancy and beyond
Harrogate Snowball returns to collect Christmas toys for children
Plans to build a thriving Knaresborough market following handover
Singing sessions to tackle loneliness in Harrogate care homes
Conservation work reveals Ripon Town Hall was once painted green
Leeds Bradford Airport to shut down for workers strike
Bettys at Harlow Carr reopens after refurb - with new takeaway hatch
Harrogate College to host farewell event before building is demolished
Realitea owner reflects on 12 years in Ripon
Police appeal after car stolen from Harrogate layby
WATCH: Motorist cuts across two lorries at more than 90mph on A1(M)
Councillors to challenge NHS over 'scandalous' end-of-life care governance in North Yorkshire
£3.5m bus franchising assessment approved amid 'empty buses' warning
Starbeck man set for special homecoming after 500-mile challenge
Doodle HR to host business advice expo at Harrogate hotel
Knaresborough's Painting Pots celebrates customers with first awards
Harrogate to host Christmas ice sculpture trail this December
Site manager wins housebuilding 'Oscar' for Harrogate development
Harrogate boy left deaf by meningitis to feature in BBC appeal


